The past two decades have only brought eight winners in the CMA Male Vocalist race, with only two of them – Toby Keith and Clint Black – winning only once. Compare this to the Female Vocalist race, which has brought twelve winners during the same time frame, though even that race has become more streaky of late, with Martina McBride and Carrie Underwood combining for seven victories in the past eleven years.
Is it time for an overhaul in the Male Vocalist race? Yes and no. There’s no denying that some of the multiple nominees/winners over the past nineteen years remain the genre’s strongest male voices. Still, there’s room for some others at the table. The problem is that there are so very few of the genre’s male artists that are genuinely at the top of their game. Even most of the men listed below have had weak singles this year.
Still, if I picked the five nominees for the 2009 CMA Male Vocalist of the Year, they would be:
If Johnson earns fewer than five nominations at this year’s CMA Awards, I’ll be shocked. In fact, I think he’ll earn six, with the surprise nomination being in this category. These aren’t predictions, though, so I’ll state that while I’m not particularly a fan of Johnson, his success at retail with a traditional project that has only received airplay for one single is darn impressive. Along with Brad Paisley, he’s one of only two artists I’ve listed that were determined by genuine merit, not process of elimination.
The genre’s most consistent radio act and the reigning champion for the past two years. In a stronger year, I would think it’s time to move on from acknowledging him in this category and consider him more for Entertainer of the Year, but he’s still the presumptive favorite in this race. At the very least, he deserves another nomination.
Too soon? Possibly. But replace his name with other candidates – say, Dierks Bentley, Jason Aldean, Gary Allan, Rodney Atkins, or Blake Shelton – if you think they made better music this year.
It’s hard to make the call about which perennial favorite – Alan Jackson or George Strait – deserves a shot this year, especially since neither of them are likely to contend for the win. “Sissy’s Song” is better than any of Strait’s singles this past year, but all of Strait’s are better than Jackson’s other two – “Country Boy” and “Good Time.” Seeing “I Still Like Bologna” sent to radio puts me firmly in Strait’s corner, whose “River of Love” and “Troubadour” brought me listening pleasure this year.
I don’t think that there’s a stronger singer in consistent rotation on country radio, even if his material has been slight this year. A case could be made for Tim McGraw or Toby Keith getting this slot instead, but they’re dealing with the same problem: weaker material than they’ve generally been known for.