Brett Eldredge caught the critics’ attention with 2010’s heartstring-tugging ballad “Raymond,” and caught radio’s and fans’ attention with his gold-selling number-one single “Don’t Ya,” while a coveted opening slot on Taylor Swift’s Red Tour certainly didn’t hurt. He aims to pull off a successful one-two punch with his latest radio bid, “Beat of the Music,” currently in the Top 40 and climbing.
As suggested by its title, “Beat of the Music” is a light-hearted up-tempo that goes down smooth and easy, with Eldredge’s narrator “falling in love to the beat of the music” and the beaches of Mexico serving as a backdrop. Such may be well-traveled territory for today’s country hits, but “Beat of the Music” transcends its rudimentary lyrical content by creating just the right musical atmosphere. The track begins with a sparse arrangement which builds toward the song’s exuberant chorus. A hand clap section and an inviting melody ensure that toes are quickly set tapping.
In spite of needless digital effect during the chorus, the single also proves an effective showcase of the vocal talents one of country radio’s most distinctive and dynamic male newcomers. Eldredge’s rich baritone bends the notes just night, rendering the song with a flair that makes “Beat of the Music” an effortlessly entertaining listen. It doesn’t reinvent the wheel, but as a bit of feel-good pop-country fun, “Beat of the Music” gets it right.
Written by Brett Eldredge, Ross Copperman and Heather Morgan