Blake Shelton

You Can’t Play Two Women Back to Back

May 30, 2015 // 18 Comments

How could you ever tell them apart? Thank goodness we have the diversity and variety of male voices in country music to keep things fresh. With deep gratitude to country music programmers for knowing what we really want.   Thanks to your leadership, the genre is so much richer with talent today than it was in 1993.

Say What? – Keith Hill

May 28, 2015 // 54 Comments

UPDATE: Check out the impeccably researched work of Deb B, also known as Windmills, over at MJ’s Big Blog: Country Radio & The Anti-Female Female Myth: A Data-Based Look ORIGINAL POST: Via Terri Clark’s Twitter, this gem from radio consultant Keith Hill: This One’s Not For The Girls: Finally, Hill cautions against playing too many females. And playing them back to back, he says, is a no-no. “If you want to make ratings in Country radio, take females out,” he asserts. “The reason is mainstream Country radio generates more quarter hours from female listeners at the rate of 70 to 75%, and women like male artists. I’m basing that not only on music tests from over the years, but more than 300 client radio stations. The expectation is we’re principally a male format with a smaller female component. I’ve got about 40 music databases in front of me and the Read More

2015 ACM Awards: Country Universe Viewer’s Guide

April 19, 2015 // 14 Comments

The fiftieth annual Academy of Country Music Awards air tonight, and Country Universe has you covered!  Here’s a rundown of all of the major categories, along with some commentary from our writers about who should win, who will, and what the nominations as a whole say about the current state of country music. Share your thoughts about this year’s show in the comments, and check back for a list of winners when it’s all said and done. Update: Join the CU crew on Twitter (@CountryUniverse) during the show to share your thoughts as things unfold! Entertainer of the Year Should Win: Jason Aldean Garth Brooks – Jonathan Luke Bryan – Sam Florida-Georgia Line Miranda Lambert – Ben, Kevin Will Win: Jason Aldean Garth Brooks Luke Bryan Florida Georgia Line Miranda Lambert – Jonathan, Ben, Sam, Kevin BF: I think Lambert is due, but I could get on board with a Read More

Single Review: Blake Shelton, “Sangria”

March 28, 2015 // 7 Comments

“Sangria” Blake Shelton Written by J.T. Harding, Josh Osborne, and Trevor Rosen This is Shelton’s best single an a good long while. It’s smooth and seductive, without sounding overly coy or even the least bit tacky. The Sangria angle is used well both literally and figuratively, and the lyrics are creative enough that they don’t run the concept into the ground.

Single Review: Blake Shelton & Ashley Monroe, “Lonely Tonight”

February 24, 2015 // 9 Comments

“Lonely Tonight” Blake Shelton & Ashley Monroe Written by Brent Anderson and Ryan Hurd It’s billed as a duet, but it’s about as much as an equal pairing as Eddie Rabbitt and Crystal Gayle back in the day.  Monroe essentially plays a harmony role, singing an answer line from time to time. Not the best use of her talent, though it seems the only way to get her on the radio is in a feature spot, which is better than nothing.   “Lonely Tonight” is a decent spin on the classic “just one more night” theme.

2015 ACM Awards: Nominations & Analysis

January 31, 2015 // 14 Comments

The third most prestigious country music industry award nominations – but the most important ones handed out in the spring – have been announced.  Here’s a rundown of all the major categories, along with some back-of-the-envelope analysis: Entertainer Jason Aldean Garth Brooks Luke Bryan Florida Georgia Line Miranda Lambert Who’s In: Jason Aldean, Garth Brooks, Florida Georgia Line Who’s Out: Blake Shelton, George Strait, Taylor Swift Last year’s winner, George Strait, didn’t get a return invitation, but Garth Brooks, who has won this award six times before, returns to the competition.  Much like Strait’s farewell tour was a reminder of his extensive popularity, Garth’s ability to sell out several dates per city overshadows the lukewarm reception to his new material at radio and retail.   Taylor Swift’s exit is directly tied to her cutting ties with the genre. Jason Aldean’s return makes logical sense, but it’s quite the mystery to see Read More

CMA Awards 2014: Staff Predictions and Picks

November 2, 2014 // 32 Comments

Despite the Grammys and even the ACM’s demonstrating more consistent taste over the past few years, the CMA’s remain the most significant industry awards that honor country music.  This year’s slate of nominees gives the organization an opportunity to build on the credibility of last year’s George Strait victory.  His win for Entertainer saved a dismal show in its closing minutes. Here’s our take on this year’s contenders: Entertainer of the Year Should Win: Luke Bryan Miranda Lambert Blake Shelton George Strait – Kevin, Jonathan, Tara, Ben Keith Urban Will Win: Luke Bryan Miranda Lambert Blake Shelton George Strait – Jonathan, Kevin, Tara, Ben Keith Urban Kevin:  I’d settle for a Miranda Lambert victory, as she had an amazing year.  But my first choice is George Strait, who deserves a fourth trophy for that record-breaking final concert.   The rest of these nominees have either won before or still seem to Read More

Single Review: Blake Shelton, “Neon Light”

September 28, 2014 // 6 Comments

“Neon Light” Blake Shelton Written by Andrew Dorff, Mark Irwin, and Josh Kear Brooks & Dunn made an entire career out of honky tonk puns and play on words.  “Neon Light” is a throwback to those songs, with Blake Shelton previewing his new album with a song built around there being “a neon light at the end of the tunnel.” To his credit, Shelton plays it subtle, with the song not having that arena-in-mind noisiness that has come to define today’s country music.  But the song never quite gets out of first gear, either.  Sure, the song didn’t need power chords and hair band chants.   But it certainly would benefit from more aggressive fiddle and steel guitar.

2014 CMA Nominations

September 6, 2014 // 50 Comments

This year’s CMA nominees are the best in years, with multiple nominations for Miranda Lambert, Kacey Musgraves, and Brandy Clark.  Country radio may still be shunning women, but their embrace by CMA voters suggests that the industry knows who is really leading the way in the genre these days. Entertainer of the Year Luke Bryan Miranda Lambert Blake Shelton George Strait Keith Urban Who’s In:  Miranda Lambert, Keith Urban Who’s Out: Jason Aldean, Taylor Swift George Strait, a surprise winner last year, is nominated again in a year that includes his record-shattering final concert.   Miranda Lambert’s domination of this year’s nominations extends to the big category, where she competes for the first time since 2010.

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